This Privacy Policy describes how Natsai R Consulting Ltd. (operating as Boss Books, "we," "our," or "us") collects, uses, and protects personal information obtained through our website, products, checkout platform, and community platform.
We are committed to protecting your privacy in compliance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation. By using our website or purchasing our products, you consent to the practices described in this Policy.
Natsai R Consulting Ltd. (operating as Boss Books) is a Canadian business based in Yellowknife, Northwest Territories. We sell digital bookkeeping education products, tools, and community memberships to Canadian small business owners.
We are the data controller responsible for personal information collected through our platforms. For privacy-related questions, contact us at [email protected].
- Full name and email address
- Billing information (processed securely by our payment processor — we do not store card details)
- Business name and province/location
- Any information you voluntarily share when contacting us or participating in our community
- Content you post within the Boss Books community (messages, questions, files)
- IP address and general location data
- Browser type, device type, and operating system
- Pages visited, time spent on pages, and clickthrough behaviour on our website
- Referring URLs and traffic sources
- Ad interaction data via Meta Pixel and Hyros tracking
- Ad engagement data from Meta (Facebook and Instagram) when you interact with our ads
- Purchase and transaction data from our checkout platform (GoHighLevel)
We collect personal information through the following channels:
- Checkout platform (GoHighLevel) — when you purchase a product or opt in to a lead form
- Circle community platform — when you register for and participate in the Boss Books community
- Social media (Meta — Facebook & Instagram) — when you interact with our ads, follow our pages, or send us direct messages
- Website and landing pages — through cookies, tracking pixels, and analytics tools when you visit our pages
- Direct communication — when you email us or contact us directly
We use the personal information we collect for the following purposes:
- Process your purchase and provide access to digital products
- Grant and manage your access to the Boss Books community
- Send purchase confirmations, receipts, and product delivery emails
- Respond to your support inquiries
- Send marketing emails about new products, offers, and educational content (with your consent)
- Send important account or product updates
- Notify you of changes to our Terms or this Privacy Policy
- Analyse website traffic and product performance
- Measure the effectiveness of our advertising campaigns
- Understand how customers find and interact with our products
- Improve the content and user experience of our products and website
- Serve targeted ads on Meta (Facebook and Instagram) to people who have visited our website or engaged with our content
- Create custom and lookalike audiences on Meta for advertising purposes
- Track ad attribution using Hyros to understand which ads lead to purchases
- Comply with applicable Canadian laws and regulations
- Enforce our Terms and Conditions
- Protect against fraud, chargebacks, or unauthorized use
We do not sell your personal information. We share it only with the third-party service providers necessary to operate our business, as described below.
We use the Meta Pixel on our website and landing pages. This tool tracks visitor behaviour (such as page views and purchases) and sends that data to Meta to help us measure ad performance and deliver targeted advertising on Facebook and Instagram. You can opt out of Meta's use of your data for advertising purposes through your Facebook Ad Preferences settings.
We use Hyros for ad tracking and purchase attribution. Hyros collects data such as your email address and purchase behaviour to help us understand which advertising campaigns are driving sales. This data is used solely for our internal marketing analysis and is not shared beyond what is necessary to operate the tool.
We send two types of emails:
- Transactional emails — purchase confirmations, receipts, product access details, and account notifications. These are sent as part of your purchase and cannot be opted out of while you are a customer.
- Marketing emails — promotional content, new product announcements, educational content, and offers. You consent to these when you purchase or opt in through a lead form. You may unsubscribe at any time using the unsubscribe link in any email.
We retain your personal information for as long as necessary to fulfill the purposes described in this Policy or as required by law, whichever is longer.
- Purchase and transaction records — retained for a minimum of 7 years to comply with Canadian tax and accounting obligations
- Email marketing records — retained while you remain subscribed and for a reasonable period after unsubscribing to demonstrate CASL compliance
- Community account data — retained for the duration of your active membership; deleted or anonymized upon account closure where technically feasible
- Analytics and tracking data — retained in accordance with the policies of our third-party tools (Meta, Hyros)
When personal information is no longer required, we will securely delete or anonymize it.
We take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include using reputable third-party platforms with their own security standards (such as Stripe's PCI-DSS compliance for payment processing) and limiting access to personal information to those who need it to operate our business.
If you believe your personal information has been compromised, contact us immediately at [email protected].
Under PIPEDA and applicable Canadian privacy law, you have the following rights regarding your personal information:
You may request a copy of the personal information we hold about you and information about how it is being used.
You may request that we correct any personal information that is inaccurate or incomplete.
Where we rely on your consent to process personal information (such as for marketing emails), you may withdraw that consent at any time. Withdrawal of consent will not affect processing that has already occurred.
You may request deletion of your personal information where we are not legally required to retain it. Note that we may be required to retain certain records (such as purchase history) for tax and legal purposes.
If you believe we have not handled your personal information in compliance with PIPEDA, you have the right to file a complaint with the Office of the Privacy Commissioner of Canada at www.priv.gc.ca.
Our website and landing pages use cookies — small text files placed on your device — to improve your experience and support our advertising and analytics activities. We use the following types of cookies:
- Essential cookies — necessary for the website to function (e.g. maintaining your session during checkout)
- Analytics cookies — help us understand how visitors use our website
- Advertising cookies — placed by Meta Pixel and Hyros to track ad performance and enable targeted advertising
You can control cookies through your browser settings. Disabling certain cookies may affect website functionality or your checkout experience.
Our products and community are intended for adults aged 18 and over. We do not knowingly collect personal information from anyone under the age of 18. If you believe a minor has provided us with personal information, please contact us at [email protected] and we will take steps to delete it.
Our products are primarily intended for Canadian users. If you access our website or purchase our products from outside Canada, please be aware that your personal information may be transferred to and processed in Canada or in the countries where our third-party service providers operate (including the United States, where platforms such as Stripe, Circle, Meta, and Hyros are based).
By using our products or website, you consent to this transfer and processing of your personal information outside your country of residence.
Our website and products may contain links to third-party websites, tools, or platforms. This Privacy Policy applies only to Natsai R Consulting Ltd. We are not responsible for the privacy practices of any third-party sites. We encourage you to review the privacy policies of any third-party services you use.
We may update this Privacy Policy from time to time. When we do, we will revise the effective date at the top of this page. If changes are material, we will notify you by email or by notice on our website. Your continued use of our products or website following any update constitutes your acceptance of the revised Policy.
16 — Contact & Privacy Requests
For any questions about this Privacy Policy, to exercise your privacy rights, or to make a complaint about how we handle your personal information, contact us at:
Natsai R Consulting Ltd. (Boss Books)
[email protected]
Yellowknife, Northwest Territories, Canada
We will respond to all privacy requests within 30 days.